naruto started as a gag battle manga. with the passing of the time was trying, and was actually able, up to a certain degree, to grow up some serious mood without loosing its atmosphere and simplicity. af couse, became less about gags, and slowed down its pace a little, but if you are young, or don't have already read many mangas, or are just looking out for some beat up fantasy battle, this is your manga, you won't be the least disappointed.
that said, for experienced readers, you may also find naruto very entertaining, but, due to some problems, i doubt it'll become your best manga. problems are the following:
-every now and then, for no reason, something happens that makes no sense at all. ex: upon jiraya's death, the fight makes no sense: how the guys got istantly revived? how did he managed to kill one of them? upon 4th hokage's name, why kishimoto protected the name for litterally years, and then spat it out casually, with no explanation to naruto like: yo, the 4th was your dad, you should be proud of that!
-again, sometimes kishimoto sacrifice, for the wealth of the story, the credibility of some decision. ex: same as above, why nobody told naruto the forth was his father? escpecially if the fox was sealed in his mother and his father didn't really have much to do with it... why, after sasuke discovers everything about itachi, goes off to kill the leaf? after all, madara was as guilty as the leaf, he should have attacked him there and then...
-lastly, recent episodes are kind of "numb". they don't feel they belong to naruto. almost seems that kishimoto is looking around to what others are doing and saying: nice, i wanna try that out. madara right now resemble way too much bleach's aizen. the idea to have a god and a false peace from a judgement from above seems much more adapt to death note, rather than the comic in with a kid's dream is to become hokage...
so, lastly: naruto is a good manga, very enjoiable. it's funny and as a nice atmosphere, even if it is a little simple. if you don't like to overthink about characters, and don't mind if they are not richly described, you'll have fun reading it. otherwise look elsewhere.